Discover how biomarkers are challenging conventional wisdom in tobacco control. Researchers Derek Yach and Gerhard Scherer introduce a groundbreaking approach to evaluating the harm reduction potential of tobacco alternatives like e-cigarettes.
With quitting smoking one of the toughest behaviours to change, the UK is leading the world with its Stoptober campaign, Dr Derek Yach, President of the Foundation for a Smoke-Free World told Great Britain News.
The month-long campaign focuses on encouraging some of the roughly 7-million sm…